We care about our customers and take responsibility for our actions. We understand that we are personally accountable for delivering on our commitments and achieving results - so we can only continue to grow.
We constantly strive to come up with new ideas and fresh ways of thinking, challenging accepted wisdom to find pioneering solutions and technologies. We believe that trying something new is a necessary risk that helps us continue to provide innovative products for our customers.
We endeavour to work in a sustainable manner and minimise any possible impact caused by our operations. We champion environmentally conscious product design, offering the largest range of low emission Ecodesign Ready stoves and fires in the UK and Ireland. Similarly, we design our gas products to run as efficiently and cleanly as possible, and incorporate innovative energy saving systems into our electric ranges.
We are open and honest in all our communication to ensure transparency both within our company and with our customers. Sharing information, insights and imparting advice are things we do in all situations to ensure the best possible outcome.
Our people are the measure of the strength of our company. We invest in them to help each person reach their full potential, providing a nurturing environment that develops long-term career opportunities.
We respect each other’s contributions and value individual differences, recognising that everyone is unique and that diversity makes us strong. We also respect our customers, treat them with dignity, and put them at the centre of everything we do.
We believe integrity is fundamental to maintaining the highest standards of professionalism. We are committed to maintaining integrity in every aspect of our business and it is core to the way we operate, the ways in which we interact with one another and how we treat our customers.
We know that our customers are the lifeblood of our business and recognise that our success depends on theirs. We strive to provide market-leading stoves and fires our customers can rely upon, backed up with world-class customer service.
Passion is the energy behind all our actions - from the care we take creating quality products, to our desire to ever improve our standards, raise the bar for customer care and constantly surpass expectations.